Hi, I’m Bruce.
I’m a writer, designer, and sometimes traveller based in Omaha, NE. Here you will find a mix of stories, design projects, and a fluid peek at what I’m up to.
Articles
Facing the “F” Word
How and why I closed the book
It was supposed to be a modern day agora. I remember Facebook as a place where you could show off your wit, see whatever happened to old friends, and eventually share memes. It became a scrapbook and a digital archive of memories.
Wendy’s Brand Expression
A breakdown of Wendy’s branded sass
Real quick, Google “Wendy’s Social Media Strategy.” Hell, you may have already done this before. Their performance on Twitter is the stuff of advertising legend. #nuggsforcarter is a national movement. You can take marketing classes that chronologically break down and dissect…
Design Work
Fuel Up
A 50’s inspired biker bar and restaurant that may or may not serve food designed to hurt you. You might leave bloody and beaten, or you might leave with a new tattoo. Either way you won’t leave hungry.
Branding & Logo Design / Food & Bar
Live On
Rebrand effort for a Nebraska organ and tissue donation organization. Dedicated to transforming lives through donations that literally save and heal 100s lives each year.
Rebrand & Logo Design / Regional Services
Ross Enamait
Ross is the Boss. He is a professional Boxing trainer. He has written several go-to fitness manuals that have seen the inside of home gyms for over 20 years. He’s a paradigm of proof of concept.
Branding & Logo Design / Personal Brand & Fitness
Vegan Fitness
Ever heard of Nimai Delgado? He’s a massive natural body builder and lifetime vegan. Currently he’s an online fitness influencer and dedicated to correcting Joe Rogan trolls. He’s awesome. Go google him.
Branding & Logo, Design / Personal Brand & Fitness
Contact
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Aksarben / Omaha, NE
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